Leading the line-up will be musician Linda Marigliano, who will create a brand new music show called ‘The Spin’ featuring the best newly released music from around the world.
#AUDIO HABITS FULL#
In addition, LiSTNR will feature four new weekly music podcasts that are available on demand with full music tracks. LiSTNR will feature SCA’s depth of digital content including live radio streams, radio podcasts and digital music stations via its Hit and Triple M networks.Įxclusive to LiSTNR, SCA is introducing an expanded music offering with 15 all-new linear music live streaming channels, catering for a diverse array of moods and genres.
LiSTNR will house more than 100 premium original local, national and global podcasts. LiSTNR will continue to expand its content offering with the development of new and original premium content, along with exciting partnerships to be announced soon, making LiSTNR the new audio destination for all Australians.” We now have the ability to deliver a valuable, targeted audience at scale for advertisers.
#AUDIO HABITS GENERATOR#
“LiSTNR will be a primary generator of listening data, allowing SCA to provide an unrivalled, deep understanding of our audience. LiSTNR will provide a personalised listening experience that easily enables consumers to discover a new world of premium, relevant audio that is live and on demand.” SCA, CEO, Grant Blackley, said: “The number of Australians accessing digital audio has doubled since 2016 and is projected to reach 80% of Australians by 2024*. It will be available across a large array of devices including both iOS and Android, CarPlay and Android Auto, Google Assistant and Alexa and Android TV. Highly personalised, it provides listeners a new world of audio entertainment, with their own daily feed of audio and easy discovery of new content through curated recommendations. LiSTNR aims to deliver an audio destination that is built for individual listeners’ routines and preferences. Three years in development and following extensive research into consumers’ evolving audio habits and needs, LiSTNR consolidates all of SCA’s existing digital audio content plus a range of new premium content, all located in one free and easy to use app. Southern Cross Austereo (SCA) has launched LiSTNR, a curated and personalised, free app offering radio, podcasts, music, and news, creating a new audio destination for all Australians.
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